Evyan White Shoulders Cologne 2 oz Splash Pre-ZIP Vintage 1950s-1960s
An elegant survivor from the golden age of American perfumery, this early White Shoulders Cologne captures the refined presentation and lavish floral character that helped make the fragrance an American classic. Dating to approximately 1959–1962, the bottle was produced during a particularly identifiable period in Evyan's history, after the adoption of the Evyan Perfumes, Inc. corporate name but before ZIP codes began appearing on American packaging.
The substantial clear glass bottle is distinctly mid-century in character, with deeply molded vertical sides, sculpted shoulders and an elaborate starburst base. Rich golden-amber contents and a tall, vertically fluted gold-tone cap complete a presentation that remains unmistakably associated with the classic Evyan era.
Available today is an authentic vintage circa 1959–1962 White Shoulders Cologne splash by Evyan Perfumes, Inc., made in the USA in a generous 2-ounce (60ml) size. The original internal plastic plug remains intact. All photographs were taken at high magnification to clearly document the bottle and its condition. The buyer will receive the exact item pictured. Dating & Authentication
This bottle can be placed within an unusually narrow period through a combination of corporate identification, postal formatting and physical presentation. The front of the bottle identifies the manufacturer as EVYAN PERFUMES, INC., N.Y. Evyan formally adopted the corporate name Evyan Perfumes, Inc. on February 24, 1959, establishing 1959 as the earliest possible date for a bottle carrying this identification.
Equally important is what the bottle does not contain. Its New York identification predates the use of a five-digit ZIP code. Together with the heavy molded glass construction, period fluted metal cap, Cologne designation and absence of later regulatory labeling, these characteristics support production around 1959–1962. This places the bottle firmly within the original Evyan period and decades before the later ownership and formulation changes experienced by White Shoulders. Packaging & Presentation
The bottle is an excellent example of post-war American fragrance packaging, combining substantial glass construction with restrained decorative detailing. Its rectangular body is formed from thick clear glass with pronounced vertical architectural molding running along the sides. Sculpted shoulders lead upward to the narrow neck and tall fluted gold-tone screw cap, while the underside features an unusually decorative molded starburst pattern.
Rather than relying upon an applied paper label, the front decoration is printed directly onto the glass in gold. A small crown appears above the flowing White Shoulders script, followed by the Cologne designation and Evyan Perfumes corporate identification. The original internal plastic plug also remains in place beneath the cap, an especially desirable survival on a bottle of this age. Condition
This bottle remains in attractive vintage condition approximately 65 years after its manufacture.
The original fluted gold-tone screw cap and internal plastic plug are present. The fragrance retains a rich golden-amber coloration, with the remaining fill level clearly documented in the photographs. The delicate front decoration remains remarkably legible, including the crown, White Shoulders script, COLOGNE identification and Evyan Perfumes corporate marking. Minor age-related wear is visible under close examination and is consistent with the age of the piece.
Please review all photographs carefully, as they form an important part of the condition description and document the exact bottle being offered. Why This Bottle Stands Out
Early White Shoulders survives in numerous bottle styles and concentrations, but this example combines several particularly appealing collector characteristics: a narrowly datable pre-ZIP Evyan Perfumes presentation, generous 2-ounce size, substantial molded glass construction, surviving front decoration, original fluted metal cap and intact internal plug.
The elaborate starburst molded into the base is especially attractive. Viewed alongside the strongly modeled sides and shoulders, it transforms what initially appears to be a relatively restrained rectangular bottle into a much more elaborate example of mid-century American commercial glass design. It is both a fragrance collectible and a handsome period vanity-display piece. Collector's Notes
White Shoulders became one of the defining American feminine fragrances of the mid-20th century. Its romantic name, lavish floral composition and elegant presentation evoked the traditions of European luxury perfumery, yet White Shoulders was distinctly American, produced by Evyan in New York.
This particular bottle comes from an especially useful transitional period for collectors. Evyan adopted the Evyan Perfumes, Inc. corporate identity in February 1959, and that exact wording survives on the bottle. Only a few years later, the introduction of ZIP codes began changing the postal information appearing on American consumer packaging. The combination provides an unusually useful chronological window and helps distinguish this bottle from later White Shoulders presentations that can appear superficially similar. Fragrance History
1940s: White Shoulders emerges as one of Evyan's signature fragrances. Historical sources differ slightly regarding its introduction, with dates of 1943 and 1945 appearing in fragrance references; 1945 is the date most commonly associated with its commercial introduction.
1945: The EVYAN trademark record documents U.S. use beginning August 22, 1945.
1950s: White Shoulders develops into one of America's best-known post-war feminine floral fragrances.
1959: Evyan formally adopts the corporate name Evyan Perfumes, Inc. on February 24.
Circa 1959–1962: The bottle offered here is produced during the narrow pre-ZIP Evyan Perfumes, Inc. period.
Later Decades: White Shoulders passes through subsequent ownership and formulation changes. Surviving Evyan-period bottles consequently provide collectors with examples from substantially earlier periods in the fragrance's history. Fragrance Notes
Originally introduced during the 1940s, White Shoulders is generally classified as a Floral Aldehyde fragrance. The composition opens with aldehydes, orange blossom, green notes, peach and bergamot before developing into an opulent floral heart featuring gardenia, lilac, tuberose, jasmine, lily, lily-of-the-valley and iris accented with spice. Its base reflects the richer materials associated with classic mid-century perfumery, combining civet, oakmoss, musk, benzoin, sandalwood and amber.
This early Evyan Cologne predates the numerous ownership and formulation changes White Shoulders experienced during subsequent decades and represents the fragrance during its classic mid-century period.
